Category

website design

4 Reasons Launch a Website Redesign Project

In recent years User Experience (UX) has become a buzzword. According to Wikipedia, it is the process of enhancing user satisfaction with a product or experience by improving the usability, accessibility and pleasure provided in the interaction. So how do you know if your existing website needs a website redesign?

Web accessibility matters more in 2017

Whether your website is educational, nonprofit or commercial, you hope to draw a broad audience. No doubt you invest in SEO and keep an eye on the search result ratings to see how well the site performs. Yet there is another very important issue you must not neglect — making web content accessible to all. It requires much more thought about site organization, fonts, and the use of audio and visual aids. You also need to make content easy to access from mobile media as well as desktop computers.

5 common mistakes that hurt usability

Every website operator faces the key challenges of how to attract and keep visitors. Let's assume your organization's mission is likely to attract wide interest. You are confident that many people will be supportive. But after a few months, Google analytics show visitor results disappoint. Great content does not make success if you fail to deliver the best possible user experience (UX).

3 Ways Accessibility Helps Your Website With SEO

Websites have an important role.  No matter their mission nonprofits seek to make the world better. They may help vulnerable individuals, improve the environment, carry out educational projects or provide other benefits.  Your website brings your nonprofit's mission to the public’s attention. Making sure that your site is available to every visitor is of paramount responsibility for your organization.

1 in 5 Americans have a disability. It would be ironic if those who care about others fail to make their site accessible to everyone.

4 Steps to Master the Website Redesign Process

You may be looking into updating your website for a variety of reasons. It may not be mobile friendly, you want to update your content management system (CMS) or you've recently rebranded. It could also have other design or structural problems . No matter the reason, your small business or nonprofit organization is ready  for a redesign .
 

But what exactly is a redesign? 

It is a broad term. It could mean website beautification, without big changes to functionality.  It could also mean that the visual design of a site remains untouched, but functionality and backend development has changes . A redesign can also encompass both.
 

Guide for understanding landing pages

So What is a Landing Page?

In regular conversations landing page gets used interchangeably with home page. Online marketers favor highly specific definitions. The most popular marketing definitions says that the prime role is to persuade visitors to supply their contact details on an online form.

This presents a precious opportunity to connect with potential supporters around the world. You can encourage people to sign up to receive newsletters or other email mailings about the organization. 

Social media integration with your website

It's no secret that social media is a crucial part of your business' marketing strategy. Is your team utilizing the powerful connection between your website and social media? Connecting your social media presence & website can boost traffic and followers on both platforms.

Social media integration in your website is simple with these tips.

7 SEO Statistics for 2017

Navigating through SEO (search engine optimization) can be complicated. What's more complicated is learning to use SEO to your advantage. Check out these 7 statistics to see why SEO is so important.

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